Privacy Policy

1. Introduction

Anupama Jewellers ("we", "our", or "us") operates the website and showroom services based in Howrah, West Bengal. We are committed to safeguarding the privacy and confidentiality of our patrons and online visitors. This Privacy Policy details our practices concerning the collection, usage, processing, and protection of personal data gathered through our website, appointment bookings, and direct communication channels.

2. Information We Collect

We collect only the information necessary to provide you with superior jewellery consultation, custom bespoke orders, and showroom hospitality:

• Identity & Contact Information: Name, telephone number, WhatsApp number, email address, and preferred consultation schedule when submitted via our appointment booking or inquiry forms.
• Custom Order Specifications: Jewellery design preferences, estimated gold weight requests, bridal requirements, or gemstone choices provided during consultations.
• Statutory Transaction Data: When purchasing gold or diamond jewellery at our showroom, statutory regulatory compliance (such as GST invoice generation and Government of India PAN verification for transactions exceeding applicable thresholds) may require billing information and government-approved identification.
• Device & Usage Data: Non-personally identifiable technical metrics such as browser type, operating system, and pages visited to help us optimize site performance.

3. How We Use Your Information

The information we collect is strictly utilized for legitimate business purposes:

• To schedule, confirm, and manage private showroom appointments and bridal jewellery viewings.
• To reply to your queries regarding daily 22K/24K gold rates, jewellery availability, and custom design quotations.
• To fulfill customer service requests, lifetime maintenance inquiries, and warranty/hallmark verifications.
• To comply with legal obligations including Indian taxation (GST) and Bureau of Indian Standards (BIS) Hallmarking records.
• To send you transactional updates via SMS, telephone, or WhatsApp (only with your express consent).

4. WhatsApp and Telephone Communication

When you initiate contact through our official WhatsApp helpline (+91 98832 47929) or click "Inquire on WhatsApp", your conversation is protected by WhatsApp’s end-to-end encryption. We do not spam our customers or subscribe you to unsolicited marketing broadcast lists without explicit permission.

5. Non-Disclosure & Data Sharing Policy

We respect your confidentiality: Anupama Jewellers will NEVER sell, lease, rent, or trade your personal information to third-party marketing companies, brokers, or data aggregators.

Information is only shared under limited, legitimate circumstances:

• With government regulatory authorities, tax departments, or law enforcement bodies when mandated by Indian statutory law or court orders.
• With authorized gemological certification bodies (such as BIS, IGI, or SGL) strictly for authenticating hallmark or diamond certificates.

6. Data Security & Storage

We implement industry-standard organizational, administrative, and technical safeguards to protect your personal details against unauthorized access, loss, alteration, or misuse. Showroom records and customer databases are restricted to authorized personnel who have signed confidentiality covenants.

7. Cookies and Web Analytics

Our website uses minimal, essential cookies necessary for site navigation and responsive functionality. We do not engage in invasive tracking across third-party websites. You can configure your web browser to refuse all or some cookies; however, certain visual elements may be affected.

8. Your Privacy Rights

In accordance with applicable Indian information technology and digital personal data protection principles, you possess the right to:

• Request access to personal information you have provided to us.
• Request correction or updating of any inaccurate contact details.
• Request deletion of your consultation contact details from our records, subject to statutory invoice preservation requirements.
• Opt-out of any promotional announcements or festive greeting messages at any time by sending an email or WhatsApp message.

9. Contact for Grievances and Privacy Queries

If you have questions, feedback, or concerns regarding this Privacy Policy or how your data is handled at Anupama Jewellers, please connect with us directly:

Anupama Jewellers reserves the right to amend or update this Privacy Policy periodically. Any revisions will be reflected on this page with an updated effective date.